Wyspr is a UGC agency that connects big brands like Adobe, Marmite and Unilever’s vast array of consumer goods with communities of content creators. Their model is simple but logistically demanding: brands sending various products to hundreds of creators who then produce authentic, high-performing content.
The challenge? Getting the right products to the right creators, on time, across the country while Wyspr focused on what they do best: building campaigns and managing said chosen talent.
That’s where 4filment stepped in. We set up a dedicated workflow for Wyspr’s creator shipments where a variety of products arrive at our warehouse from a multitude of different consumer goods brands. We then process and kit them according to Wyspr’s specifications, and dispatch individual parcels to creators across the UK — often within 24 hours of receiving the brief.
For Wyspr, speed matters as campaign timelines are tight and creators need products in hand before content deadlines. Our same-day processing and multi-courier network (DPD, Royal Mail, DHL and more) provides numerous delivery timeframe options meaning Wyspr can promise fast turnaround to their brand clients without worrying about the hassle of logistics.
As Wyspr’s client roster grew adding major names across food, tech and lifestyle, so did their fulfilment needs. We scaled with them, handling increasing volumes without Wyspr needing to hire warehouse staff or manage stock themselves.
The result: Wyspr can onboard new brands and launch campaigns faster, by pitching both their logistics structure and results to potential new clients. Their creators get products quickly, content goes live on schedule, and the brands see results. Knowing that their fulfilment is being handled allows them to do what they do best, focus on connecting brands to consumers.
If your business relies on getting products into people’s hands whether it’s creators, customers or clients we’d love to chat about how we can help. Get in touch at info@4filment.com.